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TODAY'S ISSUE
Dinero Solutions picks county as site to grow software firm
By Melissa Booraem

Special to GwinnettForum.com

AUG. 16, 2005 -- When Chris Goeckel founded Dinero Solutions in Duluth, he had no idea that a software merger, leaving only Oracle and Germany-based SAP, would make his business skyrocket almost overnight, even with the economy just coming out of a recession.

Since that time the company has become recognized as a leader in the Southeast, grown to be Atlanta's largest Oracle implementation company and gained global recognition.

Five years ago the company's founder had the foresight to select Gwinnett as the company's location. "We thought Gwinnett would be the perfect place to headquarter the growing company," says Goeckel. "The proximity to the Atlanta market and the number of mid-market companies in Gwinnett and Atlanta made Duluth an ideal location to grow the business."

The software merger between Oracle and PeopleSoft has also brought the Gwinnett company a new opportunity for increased growth. Since the company was founded, Dinero Solutions has tripled its revenue growth and turned a profit each year, even during the recession of 2002 and 2003.

As a result the company has gained global attention and added field offices in Washington, D.C. and Boca Raton, Fla. to keep up with the demand of clients throughout the Southeast and the world that need business software solutions.


Goeckel

The success of the company can be attributed to the senior employees that work for the company and to Goeckel, who spent 14 years working for various software companies including more than six years at Oracle and PeopleSoft.

"By working in the software business, I got to see how companies were run from the back office, and I focused my attention on learning what not to do, as well as how to best service clients' business needs" Goeckel says

The company is also proud of the fact that all the people working for the company are in America. "We don't sell out to find cheaper labor in other countries like other consulting companies do," Goeckel adds.

Dinero Solutions helps companies by providing them with complete end-to-end implementation solutions for any Oracle application, as well as companies interested in selecting suite software to assist with customer relationship management, supply chain management and financial accounting.

The company has worked with national clients such as Chick-fil-A and local clients like DiversiTech in Duluth.

Anthony Garland, controller at DiversiTech, notes: "We seriously reviewed a dozen different software suppliers over nine months time, and when we narrowed them down to the finalists we were amazed that the tier-one software vendors were more cost-effective than the less sophisticated second and third tier software providers.

"Dinero Solutions' implementation offering and their local resources make an even more compelling case as to the affordability of deploying a tier-one software solution," Garland adds.

Dinero Solutions also works quickly to get businesses what they need when they need it. "We go in, do what we're supposed to do and then leave - we operate under a more open and practical philosophy than the majority of the "big five" or other regional consulting firms," Goeckel says.

For more information about the company visit www.dinerosolutions.com.


ELLIOTT BRACK
Mother's questions become powerful when ignored

By Elliott Brack
Editor and Publisher
GwinnettForum.com

AUG. 16, 2005 -- We know now, if we did not before, that our president is hard-headed. That can be good in a president if he also will listen to reason.

But President Bush, in the case of the mother from California trying to get another audience with him over the conduct of the war, seems to have painted himself into a corner.

While he maintains that he has spoken with Cindy Shaheen before, and will not see her again, he is acting with presidential disdain. Yet he and his staff have not apparently understood one of the key tenets of crisis management: "Your first loss is your least loss."

Had the president stopped by earlier in this crisis, and given the lady the courtesy of five compassionate minutes, it would have taken away her initiative, showed that he understood the feelings of a Gold Star mother, and halted the hullaboo over this situation. His visit would have resonated to his advantage.

But no. Instead, he chooses to stay away from the woman as if she had leprosy, act aloof and above it all, at a time when he is mired in war up to his eyeballs.

It makes you wonder if the president is not taking this same attitude about the entire management of the Iraq hostilities---virtually denying what is happening. The war is obviously not going well, as Americans well know if they listen to television or radio or read the newspaper. You wonder if the president in the last five years has heard the news on-the-hour of the climbing count of American casualties on the radio.

One recent morning six more Americans were identified as having been killed in Iraq. Where will it end? It seems to be a daily event.

Apparently, the best hope for ending the war is 2.5 years away, when President Bush leaves office. The war will be the key subject for debate in the next presidential year. We suspect the candidate who wins will be the one who recognizes the situation, and says, "I will get our nation out of Iraq."

While the total deaths are not to the extent that our nation had in World War II or Vietnam, still the totals mount daily. And people question why the United States is in Iraq and what will be the outcome.

Meanwhile, the carnage and explosions mount.

The total of injuries to U.S. military personnel in Iraq is now 13,877 (as of August 14) and casualties approach 2,000, (1,852 on August 14). Many families are hurting. We feel for them, and hate to see others pulled into this fray.

These are the feelings Cindy Shaheen, we suspect, wants to put again to President Bush. And had the president heard her out, she would not have become the magnet for others to attach to, this single individual trying to raise questions. It shows how powerful simple questions can become when not answered.

It appears that the war will not end while President Bush is in office. His stubbornness, as being shown in the Shaheen case, will ensure that.


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UPCOMING
Sierra Club plans workshop on xeriscaping of lawns

The Gwinnett Sierra Club is having a xeriscape workshop at its Thursday, August 18 meeting. It will be presented by the Gwinnett Extension Service. It will be at the Gwinnett County Justice and Administration Center Auditorium at 7 p.m.

The workshop will teach ways to make your yard less reliant on outdoor watering and rely more on rain. Learn how to divide your yard into three zones based upon the need and care. Save money and save water.

For more information on the local Sierra Club contact Annette Gelbrich at apgelbrich@yahoo.com.


NOTABLE
Wheeler heads Gwinnett Place CID, unveils new Web site

To expand community involvement and promote its mission of improving economic vitality of the Gwinnett Place Business District, the Gwinnett Place Community Improvement District (CID) publicly unveiled its new Web site recently.

The Web site may be viewed at www.GwinnettPlaceCID.com, and includes early information about the dramatic plans to upgrade the area.

Tom Wheeler, the elected Chairman of the CID said, "Our new Web site will allow the public to see the exciting changes that are taking place in the Gwinnett Place business district. Our new Web site will help keep business owners, managers, and residents aware of our programs and ways to get involved."

These plans will directly affect and benefit hundreds of the District's stakeholders and business operators, as well as many of Gwinnett County's 700,000 residents. The district is in the business center of the County, and it's continued vitality and success directly impact all Gwinnettians.

Earlier this year business leaders in the area formed the Gwinnett Place CID with a mission to raise and spend more than $100 million during the next six years to improve the District. The CID's goals are to aggressively work to improve traffic flow, to create a distinctive Gwinnett Place business district community "look", to hire landscapers and cleaning teams to improve the District's appearance, to build new sidewalks, and to enhance security by hiring additional off-duty police teams to work directly in the CID.


County purchases 68 acres of green space along Yellow River

Gwinnett County's southside just got a little greener, permanently. The Gwinnett County Board of Commissioners have agreed to purchase 68 acres along the Yellow River south of Highway 78. The purchase price for the new passive park in the southern area of the county is almost $3.2 million.

"This purchase will help maintain water quality in the Yellow River by protecting floodplain on both sides of the river," said District 3 Commissioner Mike Beaudreau. "It gives residents in south Gwinnett and the 78 corridor a significant passive recreation area right in the middle of the Highway 78 corridor."

Last year, a revitalization plan for the highway corridor between Snellville and Stone Mountain recommended the creation of a park at this site in its five-year action plan. Eventually, the County hopes to connect this land by greenway trail along the river to a 44-acre parcel the County owns north of the highway.

Known as the Vecoma property, the land surrounds an existing special events facility that is not included in the purchase. Funding will come from the greenspace portion of the 2005 Special Purpose Local Option Sales Tax (SPLOST).

The County's director of community services, Phil Hoskins, noted that this purchase "will ensure future public access to scenic land for passive recreation while protecting valuable natural resources from development. Both are stated objectives of the County."

The mission of Gwinnett County Parks and Recreation manages 30 park sites, with 16 more scheduled for future development. The park system totals nearly 7,800 acres.

RESTAURANT REVIEW

  • An invitation: What Web sites or books have you enjoyed? Send us your best recent read along with a short paragraph as to why you liked it, plus what book you plan to read next. --eeb


GEORGIA TIDBIT
Civil War Heritage Trail in Georgia benefits state tourism

The impact of the Civil War on Georgia was greater than that of any other event before or since. Some 11,000 Georgians were killed between 1861 and 1865, and more than 460,000 slaves were emancipated by the war's end.

The nonprofit organization Georgia Civil War Heritage Trails (GCWHT) (read more) chronicles the Civil War era through historic driving routes and interpretive markers, patterned after Virginia's "heritage tourism" initiative. GCWHT, a tax-exempt corporation founded in 1999 and led by volunteers from throughout the state, works to raise public awareness of existing preservation opportunities while providing scenic and cultural benefits to those who follow its trails.

Another goal of GCWHT is to stimulate economic development in Georgia. With funds awarded by the federal government under the Transportation Equity Act for the 21st Century, and with the support of scores of local communities, GCWHT has erected highway directional signs and a series of interpretive markers at many locations along or near some of the routes used by the Union and Confederate armies. Trails bypass interstate highways, instead leading visitors through rural counties. Communities along or near each trail benefit from this increased tourism.

GCWHT divides the state into six distinct "trail regions," each representing a geographical area and/or a significant event from the Civil War period. Because the Atlanta campaign and the March to the Sea were two major Civil War events in Georgia, these trails were created first. Interpretive markers feature not only military campaigns but also such nonmilitary topics as the roles of women and African Americans, hospitals, churches, railroads, and many other social and political subjects from the era. Each marker is linked along a trail route to national and state parks, museums, and other Civil War heritage attractions.

THOUGHT OF THE DAY
Unless honest, no reason to keep a person in public office

"We cannot afford to differ on the question of honesty if we expect our republic permanently to endure. Honesty is not so much a credit as an absolute prerequisite to efficient service to the public. Unless a man is honest, we have no right to keep him in public life; it matters not how brilliant his capacity."

--Theodore Roosevelt, via Roy McCreary of Dacula.

  • Another invitation: What's your favorite saying? Share with others through GwinnettForum. Send to elliott@gwinnettforum.com.


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© 2005, Gwinnett Forum.com. Gwinnett Forum is an online community commentary for exploring pragmatic and sensible social, political and economic approaches to improve life in Gwinnett County, Ga. USA.

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GwinnettForum.com
Number 5.40, Aug. 16, 2005

TODAY'S ISSUE: Technology Firm Chooses Wisely for Gwinnett Location
ELLIOTT BRACK:
Hard-Headedness of President Creates Public Relations Loss
UPCOMING: Xeriscaping of Lawns Is Topic of Sierra Club Meeting Tonight
NOTABLE:
Tom Wheeler Heads Gwinnett Place CID; County Buys Park Space
GEORGIA TIDBIT: Civil War Heritage Trail in Georgia Benefits Tourism
TODAY'S QUOTE: Having Honest People In Political Office

NEW OFFICERS. New officers at the Gwinnett Salvation Army corps in Lawrenceville are Captains Anne and Bobby Westmoreland, who come to their post here from Salvation Army headquarters in London. Anne is a native of Denmark, while Bobby is from Hattiesburg, Miss. Also new at the Lawrenceville corps office are Korean officers Mikyung and David Lee, as the facility begins an outreach to the Korean community.


Click above image to find
lowest gas prices in Atlanta

"We cannot afford to differ on the question of honesty if we expect our republic permanently to endure. Honesty is not so much a credit as an absolute prerequisite to efficient service to the public. Unless a man is honest, we have no right to keep him in public life; it matters not how brilliant his capacity."

--Theodore Roosevelt, via Roy McCreary of Dacula.

12/20: A president like Silent Cal
12/16: Baptists have Gwinnett HQ
12/13: Libraries are important
12/9: Barry to retire
12/6: Case of Barbara Mackle
12/2: NBA's dress code
11/29: More on China trip
11/25: Bad week for Atlanta
11/22: Time to get out of Iraq
11/18: Three week trip to China
11/15: Lake named for poet
11/8: Naming Lake Lanier
11/1: Remembering Scott Hudgens
10/25: Two party politics
10/21: More costly than gas
10/18: Drivers' license renewal
EEB index of columns
12/20: Crupi on Iraq vote
12/16: Tyrer on Gwinnett business
12/13: Robinson on English in China
12/9: Wilson on New Year's

12/6: Shearer on saving hemlocks

12/2: Foreman, Seeley on Aurora

11/29: Hill on Points for Presents

11/25: Brooks with warmth tips
11/22: Grastat on China trip
11/18: Doublestein on Grayson Inst.
11/15: Stuart on recycling cell phones
11/8: Hulsey on Katrina devastation
11/1: Geske on children's home
10/25: Calmes on local ballerina
10/21: Holder on Great Day of Service
10/18: Judy on drving record

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