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Norton sees indication area housing is bouncing on bottom

By Frank Norton Jr.
Special to GwinnettForum

(Editor's Note: Frank Norton closely follows real estate in North Georgia, and puts out an annual forecast for this industry. However, because of the housing crisis, he recently issued a mid-year report on housing, which we thought would be useful to readers of GwinnettForum. -eeb)

GAINESVILLE, Ga., Aug. 12, 2008 -- For the last 18 months, the regional real estate market has moved with such downward velocity that it makes even the strongest person's head spin. While there are great opportunities amidst the hubris and rubble, the soundings are at best confusing and sobering as Reality is taking hold of the marketplace.

Single Family Resales

Inventory (FMLS/MLS) peaked for resale homes in November 2007 and statistically has been in a decline ever since. At mid-year of 2008, some 19,995 resale homes are for sale throughout the Atlanta and North Georgia service area or a 10.8 month supply.

Only the most motivated of sellers have their homes for sale (those that have needs of relocation, family size changes, financial stress or health issues). Asking prices are for the most part the most realistic in decades.

Now to the core of real value. Buyers of homes in the last six months have taken advantage of price concessions and capitalized on motivated sellers to stretch their home-buying dollar. More house, more value than perhaps in the last five years. Resale sellers must price their product against the competing developer inventory or bank foreclosure down the street. Norton Native Intelligence(tm) sees the buying window only open for strong capitalistic purchases during the next two or three quarters, then drying up with home shortages in some price points surfacing.

New Single Family Construction

Inventory peaked in October of 2007 and builders have been strategically dumping inventory to reduce the load on their sagging life boat. Concessions on new product (depending on original offering price points) range from $17,000 to as high as $70,000. The inventory of major institutional builders, for example (Centex KB Homes, Pulte, and D.R. Horton) is surprisingly low at three to four months of inventory. It's the midsize builder that overshot the mark on supply and price points.

New homes under $250,000 have moved briskly, while lot inventories for the same workforce housing are moving to critically short levels. With very few signs of development life out there, the engine for this market segment has been shut off and shortages, starting this month, may last 24 to 30 months.

Foreclosures

While North Atlanta foreclosures in 2007 were dominated by builder/developer take-backs, the individual foreclosures will dominate 2008. We are a lucky market. The subprime phenomena is largely confined to South Atlanta and isolated pockets in DeKalb and Fulton.

Stressed borrowers exist in every market. The workforce buyer stretched their borrowing capacity well beyond their reasonable means. Housing went from 25 percent of adjusted gross income to averaging 40 percent. Many borrowers counted on overtime and bonuses to round out their family expenses. Low interest rates and great housing programs gave many buyers too much incentive to stretch their home-buying ability.

The market just has to be allowed to digest the foreclosures along with the other products. Norton Native Intelligence(tm) believes, barring a catastrophic rise in unemployment, the foreclosure wave will last no more than 16 to 18 months forward. That means great buys for 18 to 24 months on individual use homes, second homes and rental potential investments.

Market Wrap Up

We see the bottom and in fact believe we've been bouncing up and down on bottom for several months now. Housing led us into this credit crisis and this downturn. It is likely to lead us out and that process is underway, right now.

Our market is on a solid firm foundation, our recovery will be faster because of our demographics and the strength of our fundamentals. Yes, pain is everywhere, but so is OPPORTUNITY. We must lift ourselves up, clear our way through the smoke and fog and seek a clear path to capitalize on those opportunities.


Painful with no Gwinnett section of AJC in this week's papers
By Elliott Brack
Editor and Publisher

AUG. 12, 2008 -- Well, how did it feel to awaken for the last two days and be without a Gwinnett section of the Atlanta Journal-Constitution? For me, it was painful.


Brack

Granted, during the last few years, the Gwinnett section has seldom been front-and-center in the minds of the management at the AJC, or so it seems. We can understand: they had much bigger problems to tackle.

Yet for 20 years, Gwinnett has been in a special position, the only community in all of Metro Atlanta with its own daily section of the newspaper. It was a great boost in its early days, effectively competing against other media because of the resources the AJC threw at the county. People of Gwinnett looked forward to it, since it was full of both news and advertising.

In recent years, with the local New York Times-owned Gwinnett Daily News no longer around for the AJC to fight, resources continued to be pulled from the Gwinnett edition. After all, it had "won the war." Yes, the Home Weekly went to three days a week, and eventually was purchased by Gray Communications, and became Gwinnett Daily Post. But readers compared the new boy on the block with their memory of the Gwinnett Daily News, and did not get excited about the new daily.

Too, the Daily Post had its own problems of a management decision, which saddled it with a heavy load. The trade-off was supposed to work like this: an agreement with a cable TV company boosted its circulation all the way to 65,000 or so, allowing the Daily Post to claim big coverage in Gwinnett to advertisers. The only problem was that half the circulation was effectively "free," to cable subscribers. It didn't produce the revenue, nor the readership, that the Daily Post had hoped. And though the Gwinnett Daily Post improved its product, and eventually turned a slight profit, it wasn't the big numbers it needed to fund a battle with the Gwinnett section of the AJC.

But something was happening at the AJC in Gwinnett, too. Not so worried about the Daily Post, the AJC began to pull even more resources from its Gwinnett office, switching reporters to other beats in Atlanta. On its advertising staff, more emphasis was shifted to selling the overall newspaper, and less focus was given to Gwinnett advertisers.

The result: the Gwinnett section became far less vital, with fewer pages, fewer stories reported by fewer reporters….and most importantly, with far less advertising. The AJC let it "limp along," while the real impact of the Internet was beginning to dramatically affect the AJC's overall product.

It was no surprise when the AJC announced it would eliminate the daily Gwinnett section. We wonder why they also halted weekly coverage in suburban areas. We must assume their other weekly products were also seriously suffering.

So this week we are beginning to see the "new" AJC, smaller, less coverage, less advertising, and no longer focused on outlying communities.

Meanwhile, this AJC move should help local community newspapers become stronger, as they can ramp up their coverage, perhaps raise advertising rates to make their coverage affordable, and do a good job.

We feel like we've had a friend yanked from us without the Gwinnett section of the AJC. We'll be looking at the Gwinnett community through new eyes of other newspapers. They have a tremendous audience to cover, which when done well, will reward them. We wish these newspapers well in their efforts to cover the second largest county in Georgia.

Today's featured sponsor is Gwinnett Community Bank of Duluth, Member, FDIC. Tom Martin is the CEO of this bank, which has its main office in Duluth on Buford Highway, near the intersection of Rogers Bridge and Old Peachtree Road. The Duluth office number is 770-476-2775. There is also a Suwanee location at 3463 Lawrenceville-Suwanee Road in Suwanee. The phone number for the Suwanee branch is 770-497-5252. Gwinnett Community Bank also just opened a third branch at 2715 Hamilton Mill Road in Buford (770 271 2715.) The web site is http://www.gwinnettcommunitybank.com.


Technology Forum to hear from local venture capitalists

The August 19 Gwinnett Technology Forum will hear from several venture capitalists discuss the current investment environment. It will be moderated by Stephen Fleming, chief capitalization officer at Georgia Tech .

The panel will include Laurence Olivier, Atlanta-based partner of Veritas Venture Partners; Braxton Jarrett, CEO of Gwinnett-based ClearLeap.

Site is the Busbee Center on the campus of Gwinnett Technical College. The assembly begins at 7:30 a.m. There is no fee, but registration is requested by going to www.gwinnettchamber.org/gtfregistration.


New sign proclaiming Peachtree Corners area now up

The United Peachtree Corners Civic Association last week dedicated a new gateway to the unincorporated community. The 60-foot wide stacked-stone sign, is on a triangle of land where Peachtree Parkway veers from northbound Peachtree Industrial Boulevard. The entrance sign is lit with solar power, and cost $40,000. Half the funds came from a Georgia House of Representative's local assistance grant, with the rest funded by local citizens and associations.

Local corrections officer wins medal of valor for action

The first Medal of Valor in the history of the Gwinnett County Department of Corrections was awarded to Senior Correctional Officer Amiziah Smith III of Lawrenceville recently for his life-saving actions following an automobile accident in February.


Smith

An auto accident on Indian Trail Road in February, 2008 resulted in a vehicle fire. Officer Smith rushed to free two occupants within the burning car. Smith force opened the driver's door, allowing the driver to escape. The passenger was injured and was unable to move on her own. Officer Smith freed the passenger, carrying her to safety. He then used his vehicle's fire extinguisher and along with another officer, extinguished the fire, preventing further property loss.

This was the first time in the Department's 50 year history that a Valor Medal has been given. Criteria for receiving the Medal of Valor award requires the employee perform "A conspicuous act of gallantry or heroism while risking life or serious injury above and beyond the call of duty and such act shall be performed in extremely hazardous or dangerous conditions."

Officer Smith is a four-year veteran with the county Department of Corrections.

Morsberger recognized for Lawrenceville redevelopment

Lawrenceville redeveloper Emory Morsberger received the Georgia Cities Foundation's Renaissance Award at the Georgia Municipal Association's Annual Convention in Savannah recently.

The award came for "the significant impact that Morsberger has made to the revitalization of downtown Lawrenceville, including such projects as the Cornerstone on the Square mixed-use residential project, the Aurora Theatre, the Button Gwinnett Building, the Lil' River Grill building, and the Morsberger Group Offices building, among others."

The Georgia Cities Foundation is a non-profit subsidiary of the Georgia Municipal Association. The Foundation's primary mission is to assist cities in their efforts to revitalize and enhance downtown areas by serving as a partner and facilitator in funding capital projects through a revolving loan fund.

Gwinnett Chamber of Commerce wins two national awards

Gwinnett's Chamber of Commerce won two national awards at the American Chamber of Commerce Executives (ACCE) meeting recently. The awards recognized the Partnership Gwinnett Community and Economic Development Strategy and the Focus Newsletter as one of the nation's top economic development initiatives and member newsletters, respectively.

Partnership Gwinnett is a county-wide economic and community development initiative that was launched in 2007 by the Gwinnett Chamber of Commerce and public and private partners. In its first year alone, 40 companies relocated or expanded major new facilities in Gwinnett resulting in 2,900 new high wage jobs for the county and two incentive-driven projects that created $150 million in capital investment.

The Chamber's Focus Newsletter has the largest local circulation of any chamber newsletter in the state with nearly 10,000 readers. For more information about the ACE awards visit www.acce.org.

Two join key nursing positions at Emory Eastside

Two new members have joined the staff of Emory Eastside Medical Center.


Scoggins and Lockridge

Teresa Scoggins, RN, MSN, has been named critical care nursing director. She has a certificate in forensic nursing and has advanced training in neuroscience and trauma nursing.

Scoggins received her degree in nursing from Georgia State University and her Master's Degree in Nursing Education from State University of West Georgia in Carrollton.

Ken A. Lockridge, RN, has joined Emory Eastside as the Director of perioperative services.

Lockridge received his associate's degree in nursing from Pensacola, Fla. Junior College and his BS in Business Administration from Columbus, Ga. State University. He and his wife live in Loganville with their three sons.


Web site: Bruce Hippel Stained Glass

"If your church is considering sprucing up your facilities, and you are thinking of stained glass windows, consider this web site: www.brucehippelstainedglass.com. This artist recently re-installed stained glass he had done years earlier for Christ Episcopal Church in Norcross. The glass was stored for several years as the church moved around the corner to Holcomb Bridge Road. Now the art work graces the nave of the church, welcoming people. Bruce has a beautiful site, showing off his other original designs in stained glass.

---eeb

  • An invitation: What Web sites, books or restaurants have you enjoyed? Send us your best recent visit to a restaurant or most recent book you have read along with a short paragraph as to why you liked it, plus what book you plan to read next. --eeb


UGA studies ecosystem of Savannah River nuclear plant site

In 1951 Eugene Odum, a professor at the University of Georgia, contracted with the U.S. Atomic Energy Commission to conduct ecological research on the Savannah River Site, a 300-square-mile nuclear production facility located in Aiken S.C., just over the Georgia border (approximately 20 miles from Augusta). Odum and his students studied the ecosystems of the Savannah River Site and in the process set the stage for the establishment of a permanent on-site laboratory in 1961-the Savannah River Ecology Laboratory.


Savannah River Ecology Lab

Because ecological research at the laboratory has been funded continuously since the 1950s, the Savannah River Site is one of the best-understood land areas in the world. Hundreds of graduate theses, thousands of scientific papers, and numerous books have been published as a result of this work. Students have come from all 50 states and abroad to study at the laboratory. About 150 people are employed at the lab, which has a total annual budget of more than $8 million.

Work at the Savannah River Ecology Laboratory has focused on the ecological effects of nuclear production activities as well as the basic ecology of the site. Early studies were conducted on the effects of radiation on ecosystems and on movement of radioisotopes in these systems. A dominant research theme of the 1970s and 1980s was "thermal ecology," the study of the ecological effects of hot water effluents from nuclear reactors.

Later studies have focused on biogeochemical ecology and restoration of contaminated sites. The studies that have been concerned with basic ecology have tended to focus on the field biology of individual plant and animal species and on old-field succession (the establishment of plants on abandoned cropland). Organisms from the microfauna of grassland and forest soils to bobcats and feral hogs have undergone close scrutiny. The successional studies are unusual because they have been carried out in the same area for half a century. These long-term studies have revealed that there is considerable temporal variation in ecosystems.


The only victory that really counts is over yourself

"I wanted no part of politics. And I wasn't in Berlin to compete against any one athlete. The purpose of the Olympics, anyway, was to do your best. As I'd learned long ago from Charles Riley, the only victory that counts is the one over yourself."

-- Former Olympian Jesse Owens, following 1936 Games, where he won four gold medals, via Roy McCreary, Dacula.

  • Another invitation: What's your favorite saying? Share with others through GwinnettForum. Send to elliott@gwinnettforum.com.


Send your thoughts, 55-word short stories, pet peeves or comments on any issue to Gwinnett Forum for future publication.

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© 2008, Gwinnett Forum.com. Gwinnett Forum is an online community commentary for exploring pragmatic and sensible social, political and economic approaches to improve life in Gwinnett County, Ga. USA.

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Number 8.39, Aug. 12, 2008

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TODAY'S FOCUS: Is Housing Market Bouncing on Bottom at This Time?
ELLIOTT BRACK: "Hey, Readers Were Used to AJC Gwinnett Section in Morning
UPCOMING: Venture Capitalists To Form Panel at Technology Forum
NOTABLE: New Sign; Medal of Valor Winner; Others Capture Several Awards
RECOMMENDED WEB SITE: Bruce Hippel on Stained Glass
GEORGIA TIDBIT: UGA Studies Area Near Savannah River Nuclear Plant
TODAY'S QUOTE: Owens Says Only Victory That Counts Is Over Yourself


RACING DAY. The Sept. 13 Suwanee Day can be twice the fun for some. Both a 5K and a new 10K race will be held this year. Both courses will start and finish at Suwanee's Town Center Park. The 5K race will begin at 7:30 a.m., while the 10K will start at 10 a.m. Race applications are available at www.suwaneeday.com. More than 350 runners participated in the race last year.

FOR CHARITY. You can give "A Gift of Laughter," a new book of cartoons by Bill McLemore, to help raise money for Rainbow Village. At just $20, it's a fun way to help. To order, call 770 840 1003, or 770 446 3800, or email to info@gwinnettforum.com.


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lowest gas prices in Atlanta


"I wanted no part of politics. And I wasn't in Berlin to compete against any one athlete. The purpose of the Olympics, anyway, was to do your best. As I'd learned long ago from Charles Riley, the only victory that counts is the one over yourself."

-- Former Olympian Jesse Owens, following 1936 Games, where he won four gold medals, via Roy McCreary, Dacula.

9/26: McCain's not president yet

9/23: Pass SPLOST program

9/19: Little good financial news

9/16: Selling back to the grid

9/12: Great tuition deal at UGA

9/9: A new history of Gwinnett

9/5: Stadium still important

9/2: About Palin choice

8/29: Give Hillary credit

8/26: On Biden, Obama

8/22: Presidential quiz

8/19: Early infrastructure

8/15: More school uniforms

8/12: AJC Gwinnett gone

8/8: Remembering an amazing Grace
8/5: Gwinnett's 200th
8/1: Philharmonic says no season
EEB index of columns

9/26: Sanders: Market will right itself

9/23: Whiddon: Crossroads conference

9/19: Rice: Quinn House group home

9/16: Brantley: GGC offers English

9/12: Stilo: About Aurora Academy

9/9: DeCarlo: Questioning ordinance

9/5: Williams: Duluth Police salute

9/2: Bumgardner: EXCEL 2008

8/29: Pinder: Librarian advantages

8/26: Couch: Stedman hired

8/22: Brantley: GGC dorms coming

8/19: Granger: Missionary outreach

8/15: Jackson EMC ranks high

8/12: Norton: Housing at bottom

8/8: Curry: Centerville community
8/5: Cantrell: New Mormon leaders

8/1: Helton: WIKA saves on water

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